What is Modyo Customers?
Customers is where you manage your database of customers. Customers may be authenticated users of the platform that are interacting across different sites or customers may be people that you imported into the platform to invite them to activate an account that you created for them to interact.
What's the primary functionality within Customers?
Below we'll explain the key functionality using the menu as our guide.
People is where you can quickly search for specific customers using the search box or advanced filters based on key data about your customers.
Targets is where you can create segments of customers that can then be used to target specific content and widgets to specific people based on data within the platform or fed into the platform.
Forms are where you can create data capture forms that can be placed anywhere via a snippet of code to capture data within the platform. Form data is also used to create targets.
Messaging is where you create two types of campaigns. Campaigns for email and notifications. Both email and notifications use targets to send specific messages to specific people.